With four electric engines, one per wheel, the Ferrari Luce, here in Azzurro La Plata, delivers precise control, instant response, and extraordinary driving dynamics, with 1050 cv and going from 0 to 100 km/h in just 2.5 seconds. Beyond that, Ferrari’s Torque Shift Engagement system introduces a new layer of interaction, allowing the driver to shape acceleration through paddle inputs.
And that’s not all. A high‑capacity battery of 122 kWh and an 800 V architecture enable fast charging up to 350 kW and a range of over 530 km, balancing performance with long-distance capability, while a new Vehicle Control Unit (VCU) coordinates every system in real time, updating dynamics 200 times per second for a uniquely responsive driving experience.
The Ferrari Luce clearly represents Ferrari’s philosophy of addition, not transition - designed to be functional and intuitive, it expands the range while preserving pure Ferrari emotion, as a testimony to Ferrari’s principle of technology neutrality.
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INFO
The electric power source, Ferrari-engineered engines and advanced drivetrain affords a radically new architecture that uniquely combines extraordinary Ferrari performance with the luxury of spaciousness
CLARITY & COHERENCE
Designed with Sir Jony Ive and Marc Newson at the creative collective LoveFrom, a singular design language unites the exterior, interior and interface with clarity and refined simplicity throughout
Interior forms are simplified and rationalised in service of the driving experience
All-wheel drive, four doors and a five-seat configuration create the most spacious and versatile Ferrari ever – without compromising performance
Interior & interface
The interior is a celebration of hundreds of discrete products, each meticulously considered and treated with individual care. Together they create a single, clean volume, with forms simplified and rationalised in service of the driving experience
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Inside the new Ferrari Luce
Designed and engineered to be functional, intuitive and thrilling to drive
Deeply engaging tactile controls employ the best characteristics of physical and digital, combining beautiful mechanical buttons, switches and dials with multifunctional digital displays
Aerodynamics
Designed for efficiency
The lowest drag coefficient in Ferrari history, achieved through aero-styling convergence, active air shutters, and ride-height logic that lowers the front by 10 mm even while cruising
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A preoccupation with aerodynamics shaped the fundamental architecture of the entire car
Surfaces have been refined to be smooth, continuous and uninterrupted
Rear tail lights
The lights gently recede when switched off, perserving the purity of the form
Vehicle dynamics
The most comfortable Ferrari ever
Dedicated NVH solutions deliver electric-car refinement while preserving Ferrari road handling. Advanced dynamic management, new regeneration and torque management systems ensure total engagement and repeatability in every driving situation
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Sound
Authentic and functional
Sound activates to inform torque shifting in Manual and Performance modes. Manual torque shifting enables the driver to build progression via paddles, sustaining involvement and control across acceleration and deceleration
Sound waves are captured from electro-mechanical vibration in the axles that are equalised, amplified and delivered alongside visual feedback to inform the driver
MORE INFO
Ferrari has opened a new chapter in its history with the Luce, its first fully electric production model and one of the most technically ambitious road cars yet from Maranello.
Presented as a continuation of Ferrari’s performance tradition rather than a break from it, the Luce brings the brand into the battery-electric era with a focus on speed, driver engagement, craftsmanship and advanced digital design.
The Luce is built around a dedicated electric architecture and uses a quad-motor all-wheel-drive system, with one electric motor driving each wheel.
Total output is reported at about 1,035 horsepower, giving the car supercar-level performance despite its four-door layout. Ferrari claims the Luce can accelerate from 0 to 100 km/h in around 2.5 seconds and reach a top speed of about 310 km/h, or 193 mph.
Power comes from a large 122 kWh battery pack, with estimated range figures of around 280 miles on the EPA cycle or more than 330 miles under European testing standards.
Ferrari has also developed a distinctive EV sound system that uses mechanical sounds from the electric drivetrain rather than relying only on artificial engine noise, aiming to preserve the emotional feedback associated with the marque.
Inside, the Luce introduces a new design language shaped in collaboration with LoveFrom, the studio associated with Jony Ive and Marc Newson.
The cabin combines digital displays, OLED screens, physical controls and rear-seat interfaces, giving the car a more practical and technology-forward character while keeping the driver at the center of the experience.
Expected to sit at the top of the luxury EV market, the Ferrari Luce is reported to cost more than €500,000, with deliveries planned from late 2026.
Its arrival signals Ferrari’s careful move into electrification, balancing battery-electric performance with the brand’s long-standing identity built around speed, emotion and exclusivity.
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COMMENTS
- all you can do is laugh at this point. they can't be serious with this nonsense. no way they all sat at the table looked at this thing and said " yup this is fantastic, let's go ahead with it"- i mean honestly ferrari as a company is Awesome but this car is just not good, i dont know what you guys were thinking about. Its a very good electric car but its ruining ferraris sporty image. Take porsche for an example. Before everybody saw a porsche and was looking at a sports car but now its just luxury cars. Ferrari, never do this again. PLEASE.
- I'll be honest, I can't wait to see the performance on track. I like this new style and look. It is just the beginning
- being EV does not mean it has to be this ugly. Interior good job , Exterior - scrap it right away and keep your DNA - what you have done is disgusting even for 60k EV standard.
- Did your designers ordered this model from TEMU, its the UGLIEST FERRARI EVER, you'll see this car design running around in China as Taxi and Uber😂
- You know there’s an actual engineering team at Ferrari that allowed this to happen and surely they knew that this would be a complete flop and failure, but they wanted to see it come to fruition just to prove themselves correct.
With that said as much of a failure, as this is, there is so much funny money in this world that people don’t know what to do with , and I can assure you they will be sold out for years and years to come😅
- Let’s be for real here Sergio Pininfarina is like the Steve Jobs of Ferrari because of his innovative visionary approach to making one of the most iconic sports car designs in automotive history like the 1967 Ferrari Dino 206, the 1984 Ferrari Testarossa , the 1987 Ferrari F40 & the 2002 Ferrari Enzo
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